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This may be of interest to all the other members - 2011 Ecommerce Round Up

Posted by Gavin McKechnie
20/02/2012 at 12:26

Over the past month, stats have been published revealing the success of ecommerce in 2011. The latest figures from the IMRG Capgemini e-Retail Sale Index reveal a total of £68bn was spent online in 2011 which resulted in the Index increasing by 16%! Christmas 2011 in particular proved to be a lucrative time for online retailers as a number of people chose to shop online from the comfort of their home. Boxing Day 2011 broke all online retail records with 96 million UK internet visits to retail websites according to online data experts Experian Hitwise and now holds the title for was the biggest online shopping day ever witnessed with over 13 million shopping hours accumulated in the UK. Online retailers have also revealed impressive figures for Christmas 2011. Waitrose online sales were up 49% while the John Lewis website witnessed a 27.9% sales increase in the five week period to Christmas. And according to UK retailer Next, a strong performance online compensated for ‘slightly disappointing’ sales in store which declined by 2.7%. This begs the question, do people prefer to shop online rather than face crowded high street shops at Christmas time? With a strong finish to year for online sales, this is a round-up of ecommerce in 2011: Boxing Day 2011 was the biggest ever day for online retail in the UK, according to Experian Hitwise Britons spent 13m hours online shopping on Boxing Day Gadgets were the most searched for products on Boxing Day principally Kindle and iPad2 IMRG Capgemini reveal £7.9bn spent online during December: a record index score with 16.5% year-on-year growth £68bn spent online in 2011; 16% increase on previous year Growth despite a year-on-year slowdown in clothing sector – sales up 12% compared with 40.5% in December 2010 Forecast for 2012: 13% growth and approximately £77bn in total e-retail sales The internet continues to attain more and more users each passing year and online retail is growing faster than any other retail sector in the UK. With predictions of a further 13% growth in 2012 and a total e-retail sales estimated to be worth £77bn by the year end, expect this trend to continue.


Michael Forster
21/02/2012 at 11:14

Personally I prefer online shopping and do most of my shopping on the net. With no queues and a cup of coffee in front of the computer I find it much more relaxing. I also tend to research websites,read reviews and use youtube before commiting to buy. My girlfriend on the other hand is completely different and prefers going to shops and trying on clothes. I think whilst e-commerce is becoming more popular, it's also worth noting that shopping local can sometimes be beneficial as you can physically touch and sample products and ask questions instantly to expert sales people. I suppose it all depends on the type of products and whether you are comfortable with online advice and reviews.

Nick Mack
28/03/2012 at 21:30

shopping local is also good for the local economy and in person also good for social capital

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